How It Works

Your pitch, simplified.

Pitch. connects verified food vendors with event organisers across Australia. Here's everything you need to know, step by step.

For Vendors For Organisers

From profile to paid gig.

Four steps stand between you and your next event booking. No phone calls, no chasing emails.

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Step 1
Create your profile
Build a professional vendor profile with photos, cuisine tags, stall dimensions, power and water requirements, and your event history. Your profile is your pitch to every organiser on the platform.
Pro tip: Vendors with 3+ photos and a completed bio receive 4× more profile views than incomplete profiles.
Step 2
Get verified
Submit your ABN, current food safety supervisor certificate, and proof of $10M public liability insurance. Our team reviews and verifies within 1–2 business days. Verified vendors appear higher in search results and earn the blue verified badge on their profile.
Required: ABN registration · Food Safety Supervisor cert · $10M public liability insurance
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Step 3
Browse & apply to events
Search events by location, date range, event category, stall fee, and day of week. One-click applications attach your full profile automatically — no copy-pasting. Track all your applications from a single dashboard.
Filter options: Location · Date range · Day of week · Category · Fee range
Step 4
Get confirmed, show up, trade
Once you apply, organisers can approve, decline, or leave your application open. If your application is still open when the event date arrives, it is automatically treated as unsuccessful. You can track your application status in real time from your dashboard.
Typical response time: Most organisers review applications within 3–5 days of posting. Check your dashboard for live status updates.

From listing to full lineup.

Four steps to filling your event with verified, insured food vendors. No phone calls, no chasing.

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Step 1
Post your event
List your event with dates, location, stall specifications, site fees, power and water availability, and any dietary or cuisine requirements. Takes less than 5 minutes. Your event goes live immediately to all verified vendors on the platform.
Pro tip: Events with photos and detailed stall specs attract significantly more applications.
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Step 2
Receive applications
Verified vendors apply directly. Each application includes their full profile: photos, cuisine tags, certifications, stall dimensions, past event history, and ratings. Everything you need to make a confident decision — in one place.
Every vendor has passed ABN, food safety, and insurance checks before they can apply.
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Step 3
Approve your lineup
One-click approve or decline from your dashboard. Approved vendors receive an instant notification with full event details. Declined vendors are notified automatically — no awkward emails. Build a diverse, balanced food lineup with full confidence.
You can approve, decline, or leave applications open. Response rate is visible on your public profile.
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Step 4
Event day, stress free
Your confirmed vendor roster is live in your dashboard. Every vendor knows where to show up, what to bring, and when to arrive. In-app messaging handles last-minute questions. You focus on running a great event.
Typical time to full lineup: Most organisers fill their event within 5–7 days of posting.

Every vendor is verified.

Organisers trust Pitch because every vendor passes our three-point verification process before they can apply to a single event.

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ABN Verified
Every vendor's Australian Business Number is confirmed with the ATO before their profile goes live — no unregistered operators on Pitch.
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Food Safety Certified
We check that vendors hold a current Food Safety Supervisor certificate and that their local council registration is up to date.
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$10M Public Liability
All vendors must provide proof of at least $10 million in public liability insurance — the standard requirement for Australian events.

Common questions

Verification typically takes 1–2 business days after you submit your documents. You'll receive an email notification as soon as your account is approved. While pending, your profile is visible but marked as unverified.
The Starter plan is free — you can create a profile and apply to a limited number of events at no cost. Pro ($29/month) unlocks unlimited applications, priority placement, a Pro badge, direct messaging, and analytics. Growth ($79/month) is built for high-volume vendors and adds advanced analytics, featured placement, and dedicated support. See our pricing page for a full comparison.
Organisers can approve, decline, or leave applications open. If your application is still open when the event starts, it is automatically treated as unsuccessful. You can track all application statuses from your dashboard. Organiser response rates are visible on their public profile.
Yes. There's no limit on the number of simultaneous applications. Your dashboard shows all pending, approved, and declined applications in one place so you can track everything easily.
Pitch offers three plans — Starter (free), Basic ($29/month), and Pro ($79/month). Starter lets you apply to a limited number of events. Basic and Pro unlock more applications, priority placement, and advanced features. See our pricing page for a full comparison.
If a confirmed vendor cancels, it will be recorded on their profile and reflected in their reliability rating. Organisers are notified immediately and can re-open the spot to other applicants.

Ready to find your pitch?

Join vendors and organisers already using Pitch across South Australia.